(262) 236-7080

[email protected]

Privacy Policy

PureLife Water Testing Privacy Statement

Last Updated: November 2025

PureLife Testing Services of Wisconsin (“PureLife,” “we,” “our,” or “us”) values your privacy. This Privacy Statement explains how we collect, use, and protect information shared through our Facebook Page, messages, and interactions.

By engaging with our Page, sending us a message, filling out a form, or scheduling services, you agree to the practices described below.

1. Information We Collect

We may receive the following types of information when you interact with our Facebook Page:

Information You Provide Directly

  • Your name
  • Phone number
  • Address or service location
  • Details related to water testing needs
  • Messages you send via Facebook Messenger
  • Appointment or inquiry details

Information Facebook Provides Automatically

Facebook may provide us with Page insights such as:

  • General demographic data (not tied to individuals)
  • Page engagement metrics
  • Advertising performance

These are aggregated and do not identify you personally.

2. How We Use Your Information

We use the information you provide to:

  • Respond to questions or service requests
  • Schedule appointments
  • Provide quotes or recommendations
  • Complete water sample collection
  • Communicate updates about your test results or service status
  • Improve our services and customer experience
  • Send occasional reminders or educational information related to water testing
  • Fulfill legal or regulatory requirements

We do not sell or share your personal information with third parties for marketing purposes.

3. How Your Information Is Protected

PureLife takes your privacy seriously. We:

  • Store information securely
  • Limit access to authorized personnel only
  • Use secure channels to communicate with our partner laboratory
  • Do not store credit card information on Facebook

Your personal information is used only for the purpose of providing our services.

4. Third-Party Services

Water samples collected by PureLife are processed by a Wisconsin State Certified Water Testing Laboratory.

We may share only the information required for proper laboratory processing, such as:

  • Your name
  • Sample type
  • Service address (if required)
  • Related service notes

The lab follows all state and federal privacy requirements.

Facebook may also collect data according to its own policies.

For details, please review Facebook’s Data Policy.

5. Your Rights

You may:

  • Request correction of your information
  • Request deletion of your customer record
  • Opt out of messaging or marketing at any time
  • Request what information we have collected

To make a request, email us at [email protected] or call (262) 236-7080.

Contact Us

If you have questions about this Privacy Statement or how we handle your information, contact us:

PureLife Water Testing
(262) 236-7080
[email protected]